Fanatics and Bueckers will work side-by-side on a variety of unique products, charitable initiatives, and more
NEW YORK, NY (November 12, 2025) – Fanatics, a global sports platform, today announced an exclusive, multi-year autographed memorabilia partnership with WNBA star Paige Bueckers, who will become the latest premier athlete to join the company’s Fanatics Authentic division. The deal marks Bueckers’ first exclusive memorabilia partnership and makes Fanatics the sole provider of her highly sought after memorabilia and collectibles.
“Partnering with Fanatics is a game-changer for me,” Bueckers said. “They’re the clear leader in the memorabilia industry and understand what matters most – the relationship between athletes and their fans. I couldn’t be more excited to work together, create incredible products, and continue to elevate women athletes and our game to new levels while building stronger connections for fans and collectors everywhere.”
The exclusive collection will feature memorabilia and collectibles from throughout her collegiate and professional careers, including autographed and inscribed basketballs, jerseys, photos, shoes and select game-used equipment.
As part of the unique partnership, Fanatics will make a significant annual donation to the Paige Bueckers Foundation (PBF), which focuses on creating opportunity and promoting justice across four primary areas: sport, creative, economic and food equity and wellness. Selected first overall in the 2025 WNBA Draft by the Dallas Wings, Bueckers earned WNBA Rookie of the Year honors and an All-Star nomination in her debut season. Her jersey and other merchandise was an immediate hit and flew off the shelves all season long, with sales on draft night becoming the second best by a WNBA player in league history.
“Paige represents the future of women’s basketball, and we’re thrilled to bring fans closer to her and her remarkable journey through this exclusive partnership,” said Fanatics executive vice president Victor Shaffer. “Fanatics is proud to celebrate the incredible moments from throughout her career and work closely together as she builds a legacy that extends far beyond the basketball court.”
At just 24 years old, Bueckers is already one of the most decorated basketball players ever. In high school, she was named the Gatorade National Player of the Year and Athlete of the Year. She then enrolled at the University of Connecticut where she made history as the first freshman to sweep several of college basketball’s most prestigious awards including the Wooden Award, Naismith Award, AP National Player of the Year, and USBWA National Player of the Year. A three-time consensus All-American, Bueckers led the Huskies to the 2025 NCAA National Championship in her final season and set a school record for most points scored in NCAA Tournament games throughout her career.
Bueckers joins a roster of elite athletes partnering with Fanatics Authentic, including Sabrina Ionescu, JuJu Watkins, Tom Brady, Jayson Tatum, Victor Wembanyama, Paul Skenes, Jayden Daniels and Harry Kane.
The Paige Bueckers memorabilia collection is available for purchase beginning today across the Fanatics network of sites including Fanatics.com and WNBAStore.com.